Nutrition and Obesity Prevention

Biography

He is the founder of "God's Own Food Solution Pvt Ltd" and also the author of “God’s Own Office- How One Man Worked for A Global Giant from His Village in Kerala” published by Penguin Books and released by Shri Oommen Chandy, Honourable Chief Minister of Kerala on October 8th, 2014. Malayalam translation of the best seller got published by Manorama Books and released by Kris Gopalakrishnan, Co-Founder of Infosys, in October 2015. He has over 20 years of Sales and Marketing experience in North America, Europe and India with Globally reputed organizations like Microsoft, 3M and Ford. In his last role as the Director, Executive Engagement at Microsoft India; he was responsible for strengthening Microsoft’s relationship with the senior executives of top 200 enterprises in India. JackFruit365,founded by James, is an initiative to create an organized market for Indian Jackfruits, 80 percent of which is reported to be wasted every year. His biggest contribution is the first Glycemic Research on Jackfruits from Kerala through Sydney University Glycemic Index Research Services, which scientifically proved, unripe jackfruit is a better alternate to Rice and Roti to control blood sugar. James also has two patents filed for his pioneering engineering research to make green jackfruit affordable for the masses. James's pioneering research helped Kerala government to elevate Jackfruit as its official State fruit.

Research Interest

Special research interest towards Nutrition & Non Communicable Diseases, Reducing Energy Density in Food, Replacing Grains with affordable Greens.